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Digital human stylists unlock the possibilities of personalized wardrobes with Microsoft technology

Video vocabulary

fashion

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US / 'fæʃn /

UK / ˈfæʃən /

A2
  • noun
  • Style of dress or activity popular at some time
  • Industry that creates new styles of clothes
  • Way of behaving; manner
  • Trend that is popular at a given time
  • Way of doing something; manner
  • verb
  • To make things into a particular shape

see

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US / si: /

UK / si /

A1
  • verb
  • To go on a date with someone
  • To predict whether something is, or will be true
  • To understand what someone says
  • To use your eyes to look at something
  • To visit a place often for sightseeing or pleasure
  • To visit or meet with someone
  • To find out by waiting or looking
  • To watch (a game, movie or TV show)

know

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US / nəʊ /

UK / noʊ /

A1
  • verb
  • To be familiar with a person or place, thing
  • To feel sure or be convinced about something
  • To discover or be aware of something
  • To be able to distinguish
  • To have knowledge of things

likewise

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US / ˈlaɪkwaɪz /

UK / ˈlaɪkˌwaɪz /

B1
  • adverb
  • In addition; also; in the same way

with

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US / wɪð /

UK / wɪð, wɪθ /

A1
  • preposition
  • As an employee of a certain company
  • Against something or someone
  • By using something as a means
  • Due to; because of
  • Including
  • Possessing as a feature
  • Related to
  • (Of the manner/attitude by which you do something)
  • Used to express that people or things are together

often

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US / ˈɔfən /

UK / ˈɔfən,ˈɑfən,ˈɔftən,ˈɑf- /

A1
  • adverb
  • Many times; frequently; on many occasions

artificial

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US / ˌɑ:tɪ'fɪʃl /

UK / ˌɑrtəˈfɪʃəl /

B1
  • adjecitve
  • Dishonest, to seem fake, not sincere
  • (Something) made by people; not created by nature

wear

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US / weə(r) /

UK / wer /

A1
  • noun
  • Clothing designed for a purpose e.g. skiing
  • Damage from continual use over a long period
  • verb
  • To have clothes, glasses, shoes etc. on your body
  • To display an expression or emotion on the face
  • To become weaker or damaged from continued use

have

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US / həv /

UK / hæv /

A1
  • verb
  • To drink, smoke, eat or use something
  • To experience the effects of something
  • To organize an event, or join in an activity
  • To own, possess, or hold something
  • To cause to happen or produce a particular effect

moment

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US / 'məʊmənt /

UK / 'moʊmənt /

A1
  • noun
  • Very short or brief period of time
  • A particular period in time

recommendation

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US / ˌrekəmenˈdeɪʃn /

UK / ˌrɛkəmɛnˈdeʃən /

A2
  • noun
  • Act of suggesting something as a good choice

replica

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US / ˈreplɪkə /

UK / ˈrɛplɪkə /

B2
  • noun
  • An exact copy of something

could

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US / kəd /

UK / kʊd /

A1
  • other
  • Past form of 'can' to mean have ability
  • Used to ask for something politely, or to offer

mixed

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US / mɪkst /

UK / mɪkst /

A2
  • verb
  • To combine two or more things to make one
  • To meet and get along with others, e.g. at a party

assistant

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US / əˈsɪstənt /

UK / əˈsɪstənt /

A2
  • adjecitve
  • (Person) helping another, usually as a job
  • noun
  • Person who helps another, usually as a job

use

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US / ju:s /

UK / ju:s /

A1
  • noun
  • Ability to employ something
  • Need to enable it to work
  • Permission to do something with something
  • Act of spending money
  • Operation of a machine for its function
  • verb
  • To have; to eat, drink, consume etc.
  • To need to operate or work
  • To operate a machine, e.g. a computer
  • To treat a person badly
  • To do something with, for a task or purpose

remit

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US / 'ri:mɪt /

UK / rɪˈmɪt /

B2
  • verb
  • To send money as a payment

someone

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US / ˈsʌmwʌn /

UK / ˈsʌmˌwʌn, -wən /

A1
  • pronoun
  • Person who is not known or named

calendar

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US / ˈkælɪndə(r) /

UK / ˈkæləndɚ /

B1
  • noun
  • A table showing the days, months and years

reality

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US / rɪ'ælətɪ /

UK / riˈælɪti /

A2
  • noun
  • What is true, as opposed to what is imagined

supply

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US / sə'plaɪ /

UK / səˈplaɪ /

A2
  • noun
  • Availability of products and services for use
  • Specific things needed to perform a certain task
  • verb
  • To give or sell goods to others for their use

avatar

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US / 'ævətɑ:(r) /

UK / 'ævətɑ:r /

A1
  • noun
  • An online character that represents who you are

feel

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US / fi:l /

UK / fil /

A1
  • verb
  • To be aware of or experience an emotion, sensation
  • To sense through direct contact; touch

new

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US / nju: /

UK / nu, nju /

A1
  • adjecitve
  • Not old, recently born, built or made
  • Being or doing something for the first time
  • Not felt, seen or known previously
  • Having been recently bought or obtained

microsoft

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US / ˈmaɪkrəskəʊp /

UK / ˈmaɪkrəskoʊp /

A1

interact

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US / ˌɪntər'ækt /

UK / ˌɪntɚˈækt /

A2
  • verb
  • To talk or do things with each other

tablet

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US / 'tæblət /

UK / ˈtæblɪt /

B2
  • noun
  • Small hand-held computer with a touch screen
  • Small round piece of medicine which is swallowed
  • Flat block of stone with writing or marks

digital

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US / ˈdɪdʒɪtl /

UK / ˈdɪdʒɪtl /

A1
  • adjecitve
  • Using electronic signals or computers

capture

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US / 'kæptʃə(r) /

UK / ˈkæptʃɚ /

B1
  • verb
  • To attract and hold e.g. interest, attention
  • To record, tape, or film something
  • To catch and prevent from being free
  • To take control of a place or object by force

make

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US / meɪk /

UK / mek /

A1
  • noun
  • Product made by a particular company; brand
  • verb
  • To arrange or prepare something e.g. dinner
  • To get to (a place) on time
  • To gain the status of (teacher, lawyer, etc.)
  • To create something by putting things together
  • To earn a certain amount of money at a job
  • To cause or force a person to do something
  • To cause something to happen or be formed

phone

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US / fəʊn /

UK / foʊn /

A2
  • noun
  • Machine used to talk to someone who is far away
  • verb
  • To talk to someone using a telephone

mobile

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US / 'məʊbaɪl /

UK / ˈmoʊbl /

B1
  • adjecitve
  • Able to be moved or able to move
  • noun
  • Personal phone you take with you wherever you go

how

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US / haʊ /

UK / haʊ /

A1
  • adjecitve
  • To what degree? in what amount?
  • adverb
  • (Used to explain the way to do something)
  • exclamation
  • For what purpose or reason?
  • (Used to ask someone or something's condition)

you

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US / jʊ /

UK / ju /

A1
  • pronoun
  • Person someone is speaking or writing to
  • Person or people in general

into

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US / 'ɪntə /

UK / ˈɪntu /

A1
  • preposition
  • Moving or going inside something
  • In the same direction as; in the direction of
  • So as to become; taking the state of

kind

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US / kaɪnd /

UK / kaɪnd /

A1
  • adjecitve
  • In a caring and helpful manner
  • friendly and considerate
  • noun
  • One type of thing

hololens

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US / 'həʊlɪnəs /

UK / ˈholinɪs /

A1

trusting

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US / ˈtrʌstɪŋ /

UK / ˈtrʌstɪŋ /

A2
  • verb
  • To expect confidently
  • To have confidence or faith
  • To be confident someone is honest and reliable

three

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US / θri: /

UK / θri /

A1
  • number
  • Number 3

less

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US / les /

UK / lɛs /

A1
  • adjecitve
  • Smaller in amount or degree
  • adverb
  • To a smaller degree
  • noun
  • A smaller amount
  • preposition
  • With the subtraction of

the

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US / ðə /

UK / ðə /

A1
  • article
  • Used to refer to something already mentioned
  • Used to show there is only one of something
  • determiner
  • Used to describe all of a family

natural

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US / ˈnætʃərəl /

UK / ˈnætʃərəl, ˈnætʃrəl /

A1
  • adjecitve
  • Being as one would expect; being usual or normal
  • Not made by humans; without human intervention

life

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US / laɪf /

UK / laɪf /

A1
  • noun
  • All the living things e.g. animals, plants, humans
  • Period of time things live, from birth to death

quite

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US / kwaɪt /

UK / kwaɪt /

A1
  • adverb
  • Not very; fairly
  • Very; In a complete or total manner

can

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US / kæn /

UK / kən,kæn /

A1
  • noun
  • A metal container for storing food
  • other
  • Able to; have the skill to; have the time to
  • verb
  • To have permission to
  • To be possible to do
  • To preserve food by sealing it in a metal container

opportunity

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US / ˌɒpə'tju:nətɪ /

UK / ˌɑpɚˈtunɪti, -ˈtju- /

A2
  • noun
  • Time, situation when a thing might be done; chance

really

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US / ˈri:əli /

UK / ˈriəˌli, ˈrili /

A1
  • adverb
  • Used to stress something that is said; definitely
  • In a true or accurate manner
  • Very

friend

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US / frend /

UK / frɛnd /

A1
  • noun
  • Person who you like and enjoy being with

relationship

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US / rɪˈleɪʃnʃɪp /

UK / rɪˈleʃənˌʃɪp /

A2
  • noun
  • Connection between two or more people or things
  • Way people interact or live with each other
  • Romantic or loving friendship between two people

understand

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US / ˌʌndə'stænd /

UK / ˌʌndɚˈstænd /

A1
  • verb
  • To know the meaning of language, what someone says

our

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US / 'aʊə(r) /

UK / aʊr /

A1
  • determiner
  • Belonging to us

become

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US / bɪ'kʌm /

UK / bɪˈkʌm /

A1
  • verb
  • To begin to be; grow to be; develop into
  • To be suitable for a particular job or role

begin

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US / bɪ'ɡɪn /

UK / ˈbeɡɪn /

A1
  • verb
  • To do the first part of an action; to start

combination

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US / ˌkɒmbɪ'neɪʃn /

UK / ˌkɑmbəˈneʃən /

B1
  • noun
  • Series of letters or numbers needed to open a lock
  • Act or result of mixing things together

just

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US / dʒʌst /

UK / dʒʌst /

A1
  • adjecitve
  • Proper or appropriate; as is deserved
  • Doing or being what is right or fair
  • Legally correct; having enough evidence
  • adverb
  • Almost; nearly
  • Exactly at the time of
  • Exactly (the same as, like)

head

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US / hed /

UK / hɛd /

A1
  • noun
  • Counter for the number of cattle
  • Natural mental ability or intelligence
  • Leader or person with the greatest authority
  • Mind; mental ability; mental state
  • Side of a coin with a head on it
  • Top part of your body with eyes and a mouth
  • Starting point of something, e.g. a river
  • verb
  • To hit a ball with your head in a game
  • To be first or at the front or top (e.g. a list)
  • To travel or move toward a particular place; To go in a particular direction
  • To become the leader of something
  • To lead or be responsible for something

technology

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US / tek'nɒlədʒɪ /

UK / tɛkˈnɑlədʒi /

A2
  • noun
  • Use or knowledge of science in industry etc.

unique

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US / jʊ'ni:k /

UK / juˈnik /

A2
  • adjecitve
  • Unlike other things; being the only one like it

purchase

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US / ˈpɜːtʃəs /

UK / ˈpɜːrtʃəs /

A2
  • noun
  • Something that you bought
  • Strong hold on something; grip
  • verb
  • To buy something; to get by paying money for it

talk

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US / tɔ:k /

UK / tɔk /

A1
  • noun
  • Style of speaking
  • Discussion between two countries
  • Giving information in front of people; lecture
  • Saying things or ideas to someone with words
  • verb
  • To make a formal speech about something
  • To say things or ideas to someone with words

waist

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US / weɪst /

UK / west /

B1
  • noun
  • Narrower part of your body between hips and chest
  • The top part of trousers or a skirt

such

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US / sʌtʃ /

UK / sʌtʃ /

A1
  • determiner
  • Being similar to
  • (Thing) as previously stated or referred to
  • adverb
  • (Used to emphasize the quality of an adjective)

through

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US / θru: /

UK / θru /

A2
  • adjecitve
  • having finished using or doing something
  • adverb
  • From the beginning of something until the end
  • preposition
  • Over, in, across an entire thing or place
  • Allowing you to pass between, or to
  • By a particular way or process; by the use of

personal

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US / ˈpɜ:sənl /

UK / ˈpɚsənəl /

A2
  • adjecitve
  • Done by or to a particular person; individual
  • Concerning a person's private life or feelings

for

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US / fə(r) /

UK / fɔr,fə /

A1
  • preposition
  • Used to show the purpose, or need of something

smart

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US / smɑ:t /

UK / smɑ:rt /

A2
  • adjecitve
  • Fashionable; well-dressed; well-groomed
  • Looking clean, neat and stylish
  • (Of phones, weapons) with clever features
  • Associated with rich, popular and stylish people
  • Clever; with intelligence
  • adverb
  • Energetic or quick in motion or movement
  • In a clever way; with intelligence
  • noun
  • Feeling of being hurt and upset
  • Sharp, burning pain
  • verb
  • To feel hurt or upset
  • To hurt with an unexpected sharp or burning pain

consumer

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US / kənˈsju:mə(r) /

UK / kənˈsumɚ /

A2
  • noun
  • Person who buys goods or services

completely

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US / kəmˈpli:tli /

UK / kəmˈpliːtli /

A1
  • adverb
  • In every way or as much as possible

form

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US / fɔ:m /

UK / fɔrm /

A1
  • noun
  • Sports team or person's current winning record
  • Document you complete when making an application
  • Visible shape or style; type; kind
  • verb
  • To organize something such as a club or group
  • To develop; to come into a shape or substance
  • To make something into a particular shape

revolutionary

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US / ˌrevə'lu:ʃənərɪ /

UK / ˌrɛvəˈluʃəˌnɛri /

B2
  • adjecitve
  • Marking a significant change in something
  • Relating to a violent replacement of a government
  • noun
  • Person fighting to replace a government

real

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US / rɪəl /

UK / ˈriəl, ril /

A1
  • adjecitve
  • Actually existing or happening, not imagined
  • Being important or special

and

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US / ənd /

UK / ənd, ən,ænd /

A1
  • conjunction
  • Used to refer to two or more things
  • Plus; in addition; on top of that
  • Used to introduce an action that follows another

meet

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US / mi:t /

UK / mit /

A1
  • noun
  • Sporting competition e.g. swimming
  • verb
  • To provide something that is necessary
  • To come together at a certain time or place

think

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US / θɪŋk /

UK / θɪŋk /

A1
  • verb
  • To have an idea about something without certainty
  • To have an idea, opinion or belief about something

industry

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US / 'ɪndəstrɪ /

UK / ˈɪndəstri /

A1
  • noun
  • Hard work; being busy working
  • Factories or businesses that make certain products

out

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US / aʊt /

UK / aʊt /

A1
  • adverb
  • No longer stylish (e.g. fashion)
  • Away from home, business, or the usual place
  • In a direction/movement away from inside or center
  • noun
  • Act when a batter cannot continue playing
  • verb
  • To tell people a secret

something

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US / ˈsʌmθɪŋ /

UK / ˈsʌmθɪŋ /

A1
  • adverb
  • In some degree or measure
  • noun
  • a person or thing of some value or consequence
  • pronoun
  • Thing that is not yet known or named
  • Approximately

where

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US / hwɛə /

UK / hwɛr, wɛr /

A1
  • conjunction
  • At or in the place which
  • In whatever place
  • pronoun
  • Word you use to ask the location of something

intelligence

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US / ɪn'telɪdʒəns /

UK / ɪnˈtɛlədʒəns /

A2
  • adjecitve
  • Of the spying services; acting in secrecy
  • noun
  • Collection of secret information about something
  • Ability to learn things or to consider situations

retail

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US / 'ri:teɪl /

UK / ˈriˌtel /

C1
  • adjecitve
  • Concerning the selling of goods to the public
  • adverb
  • Bought or sold in a store or shop
  • noun
  • Business of selling products to the public
  • verb
  • To sell at a particular price

augment

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US / ɔ:ɡ'ment /

UK / ɔɡˈmɛnt /

B2
  • verb
  • To make something larger, stronger, more effective

height

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US / haɪt /

UK / haɪt /

A2
  • noun
  • Distance of something from the bottom to the top

brand

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US / brænd /

UK / brænd /

A2
  • noun
  • A mark burned on an animal to show who owns it
  • Product made or designed by a named company
  • verb
  • To burn a mark on an animal to show who owns it
  • To describe someone as a liar, coward, etc.
  • To give a famous name to a product or service

about

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US / ə'baʊt /

UK / əˈbaʊt /

A1
  • adverb
  • To be ready to; going to
  • Nearly; approximately; roughly
  • Near; next to; close to
  • In every direction; in the area of
  • preposition
  • Concerning or of (a topic)

different

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US / ˈdɪfrənt /

UK / ˈdɪfrənt /

A1
  • adjecitve
  • Not of the same kind; unlike other things

that

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US / ðæt /

UK / ðæt, ðət /

A1
  • adjecitve
  • The person or thing being talked about
  • Used to identify something both the speakers know
  • adverb
  • Used to reinforce adjectives and adverbs
  • To such a degree
  • conjunction
  • Used to connect a noun clause
  • Used to introduce an adverbial clause
  • Used to introduce a noun clause
  • determiner
  • Used as a noun to refer to something
  • pronoun
  • Referring an object far away
  • Used to refer to the relative pronoun ‘which’

own

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US / əʊn /

UK / on /

A1
  • adjecitve
  • Belong to oneself
  • determiner
  • Yours, his, hers, etc.; not belonging to another
  • pronoun
  • (Something) belong to myself
  • verb
  • To have something as your property

vision

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US / 'vɪʒn /

UK / ˈvɪʒən /

A2
  • noun
  • Ability to see; eyesight
  • Something you see in your imagination or dreams
  • Ability to plan for the future of something

people

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US / 'pi:pl /

UK / ˈpipəl /

A1
  • noun
  • Persons sharing culture, country, background, etc.
  • Men, Women, Children

emerge

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US / ɪ'mɜ:dʒ /

UK / ɪˈmɚdʒ /

A2
  • verb
  • To rise or appear out of some background

disrupt

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US / dɪsˈrʌpt /

UK / dɪsˈrʌpt /

B2
  • verb
  • To cause a disturbance in an activity in progress

like

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US / laɪk /

UK / laɪk /

A1
  • adjecitve
  • Being equal in status or kind to something else
  • Similar; the same
  • adverb
  • For example
  • preposition
  • Used as a filler; used to ad emphasis
  • In a way similar to the way something is done
  • Such as; for example
  • verb
  • To want to
  • To find something pleasing; to prefer something

what

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US / wɒt /

UK / hwɑt, hwʌt, wɔt, wʌt,hwət, wət /

A1
  • pronoun
  • Thing or things that; the same kind as
  • Used to emphasize something you are about to say
  • adjecitve
  • Used to refer to a particular amount, or number
  • Used to place emphasis on a particular quality
  • adverb
  • To a certain degree
  • determiner
  • Question words used for asking for information
  • exclamation
  • Used to express excitement, shock, or surprise
  • Used to ask people to repeat something they said

straightforward

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US / ˌstreɪtˈfɔ:wəd /

UK / stretˈfɔrwəd /

B1
  • adjecitve
  • Easy to do or understand; not complicated

language

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US / ˈlæŋgwɪdʒ /

UK / ˈlæŋɡwɪdʒ /

A1
  • noun
  • Words or signs used to communicate messages

number

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US / ˈnʌmbə(r) /

UK / ˈnʌmbɚ /

A1
  • noun
  • Symbols such as 1, 2, 56, 793
  • Particular song or dance performed during a show
  • Total quantity or amount of things
  • verb
  • To put numbers on things
  • To assign a sequence within a group, series, set
  • To claim to be part of a larger group, series, set

element

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US / 'elɪmənt /

UK / ˈɛləmənt /

A2
  • noun
  • Essential or particular part of something

chest

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US / tʃest /

UK / tʃɛst /

A2
  • noun
  • Strong, lidded container for storing things
  • Front of the body between neck and stomach

wardrobe

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US / ˈwɔ:drəʊb /

UK / ˈwɔ:rdroʊb /

B1
  • noun
  • Stock of clothes belonging to a person

impact

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US / 'ɪmpækt /

UK / ˈɪmˌpækt /

A2
  • noun
  • A striking effect or result to hit with force
  • Very strong influence
  • Act or force of one thing hitting something else
  • verb
  • To hit or strike someone or something with force

change

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US / tʃeɪndʒ /

UK / tʃendʒ /

A1
  • noun
  • Exchange of one set of clothes for another
  • Money in the form of coins instead of paper
  • Money returned after giving too much
  • Act of making or becoming something else
  • verb
  • To exchange one set of clothes for another
  • To exchange one kind of money for another
  • To replace something with another thing
  • To make or become something else
  • To go from one train, bus, etc. and go to another

powered

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US / ˈpaʊəd /

UK / ˈpaʊərd /

A2
  • verb
  • To give energy to something, e.g. by electricity
  • To move something forcefully and quickly

stylist

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US / ˈstaɪlɪst /

UK / ˈstaɪlɪst /

A2
  • noun
  • Someone who cuts hair

who

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US / hu: /

UK / hu /

A1
  • pronoun
  • Which person
  • Used to introduce information about people

device

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US / dɪˈvaɪs /

UK / dɪˈvaɪs /

A2
  • noun
  • Object, machine, or equipment for a specific use
  • Method of doing something; a way

headset

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US / ˈhedset /

UK / ˈhɛdˌsɛt /

C2
  • noun
  • Headphones

design

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US / dɪˈzaɪn /

UK / dɪˈzaɪn /

A1
  • noun
  • The way something is planned, to fulfill a purpose
  • verb
  • To plan in a particular way to fulfill a purpose
  • To think of a plan

customer

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US / ˈkʌstəmə(r) /

UK / ˈkʌstəmɚ /

A2
  • noun
  • Someone who buys goods or services from a business

wastage

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US / ˈweɪstɪdʒ /

UK / ˈwestɪdʒ /

A2
  • noun
  • Anything left unused after a process

bring

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US / brɪŋ /

UK / brɪŋ /

A1
  • verb
  • To take or go with someone to a place

pocket

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US / 'pɒkɪt /

UK / ˈpɑkɪt /

A2
  • adjecitve
  • (As if) small enough to fit in your pocket
  • noun
  • Small cloth bag sewn into clothing to hold things
  • Area of space
  • verb
  • To put something into your pocket
  • To take or hide something illegally

they

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US / ðeɪ /

UK / ðe /

A1
  • pronoun
  • Two or more people, animals, or things

their

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US / ðɛː /

UK / ðer /

A1
  • determiner
  • Belonging to them

human

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US / 'hju:mən /

UK / ˈhjumən /

A1
  • adjecitve
  • Concerning or characteristic of people
  • noun
  • A person; a man, woman or child

introduce

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US / ˌɪntrəˈdju:s /

UK / ˌɪntrəˈdus, -ˈdjus /

A1
  • verb
  • To open an essay to set the scene
  • To guide or explain something, e.g. a town
  • To begin the use of a new thing or practice
  • To make someone known to another by name
  • To insert or put something inside another thing

take

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US / teɪk /

UK / tek /

A1
  • noun
  • Filming of a single scene for TV or the movies
  • verb
  • To accept something that is offered
  • To use a method of traveling, e.g. a bus or train
  • To use a camera to make (a photo)
  • To pick up something and go away with it
  • To study a subject in school
  • To attempt to pass (an exam)
  • To require a certain amount of time, money, space

way

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US / weɪ /

UK / we /

A1
  • adverb
  • Used to emphasize the amount of something
  • noun
  • Particular aspect of something being thought about
  • One of various choices that could be made
  • Particular existing condition or state
  • (Often long) distance or length of time
  • How something is done
  • Route to go to a place
  • Small street
  • Usual behavior, emotions or habits of someone
  • Subtitles section
  • Our remit is to go out and disrupt the fashion industry using emerging technology.
  • Our vision for the future is to see how consumers can interact with their wardrobe in a new way.
  • A digital human stylist is a digital replica of a human being.
  • It is your smart assistant who can make intelligent recommendations on what to wear.
  • Understand what's in your wardrobe, what's in your calendar, where you're going, who you're going to meet.
  • The digital human stylist is powered by Microsoft AI and natural language processing, which allows that interaction to just feel completely natural, as if you were just talking to a friend.
  • It's really straightforward to capture your avatar.
  • You take a mobile device and you do a 360 capture at three different heights.
  • Head height, chest height and waist height.
  • We designed the digital human stylist to be interacted with in a number of different ways.
  • A mixed reality headset such as the HoloLens 2. Likewise, you can interact with it through a tablet device or the mobile phone in your pocket.
  • The digital human stylist is brought to life through a unique combination of augmented reality and artificial intelligence.
  • The impact of 3D design on the supply chain is going to be profound.
  • Less wastage, people are going to be making things which they know the customers like.
  • I think it's a real opportunity for brands to really have more of a personal relationship with their customers.
  • I think there is an emotional element to retail that we quite often forget.
  • If someone creates a moment with you or there's a kind of really natural interaction, that really does change the way you feel about a purchase.
  • The idea that you could introduce someone into your own household, that you begin to form a trusting relationship with, is something that could become really completely revolutionary for the industry.