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Jennifer Aaker: Power of Empathy

Video vocabulary

imagination

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US / ɪˌmædʒɪˈneɪʃn /

UK / ɪˌmædʒəˈneʃən /

A2
  • noun
  • Ability to creates new ideas and mental images

patient

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US / 'peɪʃnt /

UK / ˈpeʃənt /

A2
  • adjecitve
  • Not getting annoyed when things take a long time
  • noun
  • Person who receives medical treatment or care

stanford

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US / ˈstænfəd /

UK / ˈstænfərd /

A1

also

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US / 'ɔ:lsəʊ /

UK / ˈɔlso /

A1
  • adverb
  • In addition; too; in a similar way

colleague

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US / 'kɒli:ɡ /

UK / ˈkɑlˌiɡ /

A2
  • noun
  • Person you work or cooperate with

critical

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US / ˈkrɪtɪkl /

UK / ˈkrɪtɪkəl /

A2
  • adjecitve
  • Making a negative judgment of something
  • Being important or serious; vital; dangerous
  • Most important part

five

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US / faɪv /

UK / faɪv /

A1
  • number
  • 5

fundraiser

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US / 'fʌndˌreɪzə /

UK / 'fʌndˌreɪzə /

A1
  • noun
  • Social function that is held to raise money
  • Person who finds money for causes

how

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US / haʊ /

UK / haʊ /

A1
  • adjecitve
  • To what degree? in what amount?
  • adverb
  • (Used to explain the way to do something)
  • exclamation
  • For what purpose or reason?
  • (Used to ask someone or something's condition)

you

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US / jʊ /

UK / ju /

A1
  • pronoun
  • Person someone is speaking or writing to
  • Person or people in general

deep

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US / di:p /

UK / dip /

A1
  • adjecitve
  • Complex and important
  • Extreme or intense
  • Going far down from the surface
  • Low in pitch, as a sound
  • adverb
  • At a certain distance beneath the surface

half

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US / hɑ:f /

UK / hæf, hɑf /

A1
  • adjecitve
  • Not complete
  • adverb
  • Partly; somewhat
  • noun
  • One of two equal periods of game time in a sport
  • The part you get when one is divided into two;

level

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US / 'levl /

UK / ˈlɛvəl /

A2
  • adjecitve
  • (Sports) equal to another
  • Being steady and determined (e.g. a voice)
  • noun
  • Specific height of something
  • Amount of ability you have compared to others
  • Floor or deck within a building
  • Tool used to determine if something is lying flat
  • verb
  • To aim a gun at someone
  • To destroy a building; flatten an area completely
  • To make things flat or even
  • To make a score equal to another, in sports

karina

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US / /

UK / /

A1

teach

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US / ti:tʃ /

UK / titʃ /

A1
  • verb
  • To help someone learn or do something

body

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US / ˈbɒd.i /

UK / ˈbɑdi /

A1
  • noun
  • An object distinct from other objects
  • A group of people involved in an activity together
  • Main part of something
  • A person's physical self

make

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US / meɪk /

UK / mek /

A1
  • noun
  • Product made by a particular company; brand
  • verb
  • To arrange or prepare something e.g. dinner
  • To get to (a place) on time
  • To gain the status of (teacher, lawyer, etc.)
  • To create something by putting things together
  • To earn a certain amount of money at a job
  • To cause or force a person to do something
  • To cause something to happen or be formed

psychologist

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US / saɪˈkɒlədʒɪst /

UK / saɪˈkɑlədʒɪst /

C2
  • noun
  • An expert who studies the mind and behavior

run

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US / rʌn /

UK / rʌn /

A1
  • noun
  • Journey between two places made by ship or car
  • Series of similar things or successes and failures
  • Act of running; exercise of running
  • verb
  • To depart or travel according to a schedule
  • To cause an animal to move in a certain direction
  • (Of an engine) to be operating
  • To start or use a computer program
  • To flow in a certain direction, like a liquid
  • To manage or operate a business
  • To operate or drive something
  • (Of a road) to go from one place to another
  • To move your legs faster than walking

treat

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US / tri:t /

UK / trit /

A1
  • noun
  • Something you buy for others as a surprise present
  • something that tastes good and that is not eaten often
  • verb
  • To pay for the food or enjoyment of someone else
  • To use medical methods to try to cure an illness
  • To act in a certain way toward someone

suggest

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US / səˈdʒest /

UK / səɡˈdʒɛst, səˈdʒɛst /

A1
  • verb
  • To mention something that could be done; propose

easily

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US / ˈi:zəli /

UK / ˈizəli /

A1
  • adverb
  • Clearly; without doubt; certainly
  • Without difficulty

let

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US / let /

UK / lɛt /

A1
  • verb
  • To allow someone to do something
  • Introducing a suggestion to do something together
  • To rent a house, etc. to others

researcher

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US / rɪ'sɜ:tʃə(r) /

UK / rɪˈsətʃɚ /

A2
  • noun
  • Someone who works to find new facts and ideas

the

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US / ðə /

UK / ðə /

A1
  • article
  • Used to refer to something already mentioned
  • Used to show there is only one of something
  • determiner
  • Used to describe all of a family

into

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US / 'ɪntə /

UK / ˈɪntu /

A1
  • preposition
  • Moving or going inside something
  • In the same direction as; in the direction of
  • So as to become; taking the state of

one

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US / wʌn /

UK / wʌn /

A1
  • pronoun
  • You; we; people in general; someone
  • The thing or person previously referred to
  • adjecitve
  • Used to refer to people generally
  • Being a strong example of (something mentioned)
  • number
  • Number 1

other

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US / 'ʌðə(r) /

UK / ˈʌðər /

A1
  • adjecitve
  • A thing different from that mentioned
  • determiner
  • (Something) else; not the first (one)
  • pronoun
  • Being the one and only thing of that category

power

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US / 'paʊə(r) /

UK / ˈpaʊɚ /

A1
  • noun
  • Legal or official right to perform certain actions
  • Ability to move forcefully and quickly
  • Energy of something (e.g. electricity or fuel)
  • Mathematical way to multiply a number
  • Condition of being in political control
  • Physical force, energy, and strength
  • verb
  • To give energy to something, e.g. by electricity
  • To move something forcefully and quickly

scholarship

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US / 'skɒləʃɪp /

UK / ˈskɑlɚˌʃɪp /

B2
  • noun
  • Work of learning, studying, acquiring knowledge
  • Money given to a student to pay for education

versus

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US / ˈvə:səs /

UK / ˈvɚsəs, -səz /

A2
  • preposition
  • Used to show that two things are competing

play

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US / pleɪ /

UK / pleɪ /

A1
  • noun
  • Loose, free movement between two objects
  • Single action in a sports game
  • Performance in which people act in a theater
  • verb
  • To act as a character in a movie, or on stage
  • To perform music on an instrument
  • To use a device, e.g. a video game
  • To do something for enjoyment and fun
  • To do or perform a game or sport

this

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US / ðɪs /

UK / ðɪs /

A1
  • adjecitve
  • Used to indicate something already been discussed
  • Used to indicate something happening around now
  • adverb
  • An indication by a physical motion or gesture
  • A specific amount of
  • determiner
  • Person, thing, or idea near you
  • pronoun
  • Person, thing that has already been discussed

actively

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US / 'æktɪvlɪ /

UK / 'æktɪvlɪ /

A2
  • adverb
  • Doing things to achieve a specific goal

university

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US / ˌju:nɪ'vɜ:sətɪ /

UK / ˌjunɪˈvɜrsəti /

A1
  • noun
  • High-level educational institution; college

even

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US / 'i:vn /

UK / ˈivən /

A1
  • adjecitve
  • Being equal in influence, power, possibility etc.
  • Being divided equally or fairly
  • (Of teams/contest) with similar chances of success
  • Smooth, level, or regular
  • Can be divided by 2; ending in 2, 4, 6, 8, or 0
  • At a regular, equally steady manner
  • Remaining steady and unchanging
  • adverb
  • (When this is surprising) as well; too
  • (Used to compare two things/stress the difference)
  • verb
  • To make something level; to flatten
  • To make something equal

empathy

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US / ˈempəθi /

UK / ˈɛmpəθi /

B2
  • noun
  • Understanding how other people feel/suffer

health

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US / helθ /

UK / hɛlθ /

A1
  • noun
  • (Person, company) being in a good condition; well

impact

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US / 'ɪmpækt /

UK / ˈɪmˌpækt /

A2
  • noun
  • A striking effect or result to hit with force
  • Very strong influence
  • Act or force of one thing hitting something else
  • verb
  • To hit or strike someone or something with force

people

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US / 'pi:pl /

UK / ˈpipəl /

A1
  • noun
  • Persons sharing culture, country, background, etc.
  • Men, Women, Children

second

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US / 'sekənd /

UK / ˈsɛkənd /

A1
  • adjecitve
  • 2nd; the one following first
  • noun
  • Unit of time; one sixtieth of a minute
  • Short period of time that you wait for someone
  • (Do) soon

storey

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US / 'stɔ:rɪ /

UK / ˈstɔri, ˈstori /

B1
  • noun
  • One of many floors or levels in a building

that

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US / ðæt /

UK / ðæt, ðət /

A1
  • adjecitve
  • The person or thing being talked about
  • Used to identify something both the speakers know
  • adverb
  • Used to reinforce adjectives and adverbs
  • To such a degree
  • conjunction
  • Used to connect a noun clause
  • Used to introduce an adverbial clause
  • Used to introduce a noun clause
  • determiner
  • Used as a noun to refer to something
  • pronoun
  • Referring an object far away
  • Used to refer to the relative pronoun ‘which’

what

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US / wɒt /

UK / hwɑt, hwʌt, wɔt, wʌt,hwət, wət /

A1
  • pronoun
  • Thing or things that; the same kind as
  • Used to emphasize something you are about to say
  • adjecitve
  • Used to refer to a particular amount, or number
  • Used to place emphasis on a particular quality
  • adverb
  • To a certain degree
  • determiner
  • Question words used for asking for information
  • exclamation
  • Used to express excitement, shock, or surprise
  • Used to ask people to repeat something they said

own

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US / əʊn /

UK / on /

A1
  • adjecitve
  • Belong to oneself
  • determiner
  • Yours, his, hers, etc.; not belonging to another
  • pronoun
  • (Something) belong to myself
  • verb
  • To have something as your property

understanding

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US / ˌʌndəˈstændɪŋ /

UK / ˌʌndərˈstændɪŋ /

A1
  • adjecitve
  • Being sympathetic
  • noun
  • When you get the meaning correctly; comprehension
  • Knowledge about something or someone
  • verb
  • To know the meaning of language, what someone says

tell

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US / tel /

UK / tɛl /

A1
  • verb
  • To (strongly) advise a person to do something
  • To be able to guess
  • To say or communicate information to someone
  • To inform, but without speaking; indicate
  • To have a negative effect on someone
  • To order someone to do something; command
  • To recognize something based on certain signs
  • To report something to an authority
  • To explain something or teach someone something

cell

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US / sel /

UK / sɛl /

A2
  • noun
  • Smallest unit of living things in biology
  • Group of people - often from a secret organization
  • Prisoner's room in a jail
  • Shortened form of 'cellphone'

emerge

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US / ɪ'mɜ:dʒ /

UK / ɪˈmɚdʒ /

A2
  • verb
  • To rise or appear out of some background

fight

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US / faɪt /

UK / faɪt /

A1
  • noun
  • An argument or quarrel
  • Act of trying to hurt someone by hitting them
  • A struggle to do a difficult task
  • verb
  • To argue or quarrel with someone about something
  • To try to hurt someone by hitting them
  • To struggle to do a difficult task

perspective

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US / pə'spektɪv /

UK / pɚˈspɛktɪv /

B1
  • noun
  • Artistic method of creating a sense of distance
  • Ability to understand what is important in life

twice

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US / twaɪs /

UK / twaɪs /

A1
  • adverb
  • Two times

virtual

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US / ˈvɜ:tʃuəl /

UK / ˈvɚtʃuəl /

B1
  • adjecitve
  • Existing only on the internet or on a computer
  • Existing only in a digital world
  • Almost being; nearly complete

first

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US / fɜ:st /

UK / fɚst /

A1
  • adjecitve
  • 1st; Coming before all others in time or place
  • noun
  • Something that has not happened before
  • Position of the winner of a competition

recipient

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US / rɪ'sɪpɪənt /

UK / rɪˈsɪpiənt /

B2
  • noun
  • Someone who gets or receives something

right

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US / raɪt /

UK / raɪt /

A1
  • adjecitve
  • Correct or true
  • The south side of you looking at the rising sun
  • adverb
  • Exactly in a place or time
  • Being appropriate for a particular event
  • In a straight or direct manner
  • noun
  • Something you are legally or morally allowed to do
  • Ideal of what is just and good
  • Political view based on conservatism
  • verb
  • To fix something previously wrong or unjust
  • To make upright, as a boat that has turned over

she

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US / ʃɪ /

UK / ʃi /

A1
  • pronoun
  • Female person or animal mentioned before
  • (Refers to female person mentioned before)

strengthen

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US / ˈstreŋθn /

UK / ˈstrɛŋkθən,ˈstrɛŋ-,ˈstrɛn- /

A2
  • verb
  • To make something stronger

family

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US / 'fæməlɪ /

UK / ˈfæmli /

A1
  • noun
  • Close group of people or organizations
  • A group of people who are related through blood
  • Group of related plants or animals

student

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US / ˈstju:dnt /

UK / ˈstudnt, ˈstjud- /

A1
  • noun
  • Person studying at school

find

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US / faɪnd /

UK / faɪnd /

A1
  • noun
  • Object discovered by chance
  • Things that have been discovered from searching
  • verb
  • To become aware of something that is happening
  • To discover or meet by chance
  • To decide if someone is guilty of a crime, or not
  • To learn through study, research, or effort
  • To discover something by looking for it

great

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US / ɡreɪt /

UK / ɡret /

A1
  • adjecitve
  • Very large in size
  • Very important
  • Very good; fantastic; wonderful
  • adverb
  • Very good; better than before
  • noun
  • Successful and well-admired person

intrigue

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US / ɪnˈtri:g /

UK / ˈɪnˌtriɡ, ɪnˈtriɡ /

B1
  • noun
  • Secret plan; the act of making a secret plan
  • verb
  • To make someone interested or curious

tend

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US / tend /

UK / tɛnd /

A2
  • verb
  • To move or act in a certain manner
  • To take care of
  • To regularly behave in a certain way

disease

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US / dɪˈzi:z /

UK / dɪˈziz /

A2
  • noun
  • Illness that affects a person, animal, or plant

donation

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US / dəʊˈneɪʃn /

UK / doʊˈneɪʃn /

B1
  • noun
  • Gift or money given to help support a cause

fighter

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US / ˈfaɪtə(r) /

UK / ˈfaɪtɚ /

A2
  • noun
  • Something or someone that fights

insight

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US / 'ɪnsaɪt /

UK / ˈɪnˌsaɪt /

B1
  • noun
  • Power to understand people and things very well
  • Very good understanding of something

experience

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US / ɪk'spɪərɪəns /

UK / ɪkˈspɪriəns /

A1
  • noun
  • Thing a person has done or that happened to them
  • An event at which you learned something
  • Knowledge gained by living life, doing new things
  • verb
  • To gain knowledge by doing things

friend

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US / frend /

UK / frɛnd /

A1
  • noun
  • Person who you like and enjoy being with

leader

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US / ˈli:də(r) /

UK / ˈlidɚ /

A1
  • noun
  • Person who is in charge of a group or task
  • Person or group who is currently winning

now

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US / naʊ /

UK / naʊ /

A1
  • adverb
  • At the present time or moment
  • Right away or in the next possible moment
  • Used to refer to something that just happened
  • Time between the present and a moment in the past
  • conjunction
  • Resulting from or because of something

yet

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US / jet /

UK / jɛt /

A1
  • adverb
  • At a later time (used after ‘not’)
  • (Used to emphasize that thing is, will be greater)
  • Eventually; at a future time
  • Until now; up to the present
  • conjunction
  • Adding to what has been said, often as a contrast

video

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US / 'vɪdɪəʊ /

UK / ˈvɪdiˌo /

A2
  • adjecitve
  • Of a moving film, with sound
  • noun
  • Recording capturing action with sound
  • verb
  • To make a moving film of, with sound

willingness

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US / 'wɪlɪŋnəs /

UK / ˈwɪlɪŋnɪs /

A2
  • noun
  • Cheerful agreement to do something

adam

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US / ˈædəm /

UK / ˈædəm /

A1
  • proper noun
  • (in the biblical and Koranic traditions) the first man. According to the Book of Genesis, Adam was c

but

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US / bət /

UK / bʌt,bət /

A1
  • conjunction
  • Used before you say something different, opposite

arena

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US / ə'ri:nə /

UK / əˈrinə /

B1
  • noun
  • Place to watch sports, performances, entertainment

demonstrate

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US / 'demənstreɪt /

UK / ˈdɛmənˌstret /

A2
  • verb
  • To display a feeling or ability openly
  • To protest about something often as a group
  • To prove or make clear by reasoning or evidence
  • To show how something works (e.g. product)

give

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US / ɡɪv /

UK / ɡɪv /

A1
  • noun
  • Degree of flexibility in something, a material
  • verb
  • To hand over or present something to someone
  • To cause someone to have or experience something

good

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US / ɡʊd /

UK / ɡʊd /

A1
  • adjecitve
  • Proper, appropriate or right
  • (Of an amount) enough; plenty
  • Excellent; high quality
  • Acting well or properly; of moral character
  • In a positive or happy emotional state
  • noun
  • Advantage or benefit

life

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US / laɪf /

UK / laɪf /

A1
  • noun
  • All the living things e.g. animals, plants, humans
  • Period of time things live, from birth to death

business

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US / ˈbɪznəs /

UK / ˈbɪznɪs /

A1
  • noun
  • A company formed for making profit
  • Matter that has to be dealt with; task; situation
  • Activity of working to make a profit

harness

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US / 'hɑ:nɪs /

UK / ˈhɑrnɪs /

B1
  • noun
  • Equipment used by horses to pull things
  • verb
  • To capture the power of something

establish

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US / ɪˈstæblɪʃ /

UK / ɪˈstæblɪʃ /

A2
  • verb
  • To set or create something to last for a long time
  • To use facts, evidence to show truth or clarity

can

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US / kæn /

UK / kən,kæn /

A1
  • noun
  • A metal container for storing food
  • other
  • Able to; have the skill to; have the time to
  • verb
  • To have permission to
  • To be possible to do
  • To preserve food by sealing it in a metal container

jeremy

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US / ˈdʒerimi /

UK / ˈdʒɛrimi /

A1

nearly

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US / ˈniəli /

UK / ˈnɪrli /

A1
  • adverb
  • Not completely; almost

towards

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US / tə'wɔ:dz /

UK / 'təuədz, twɔ:dz /

A1
  • preposition
  • In the direction of someone or something

not

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US / nɒt /

UK / nɑt /

A1
  • adverb
  • Word indicating the negative
  • (Used to form the negative of verbs)

our

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US / 'aʊə(r) /

UK / aʊr /

A1
  • determiner
  • Belonging to us

powerful

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US / ˈpauəful /

UK / ˈpaʊəfəl /

A2
  • adjecitve
  • Having control or influence over
  • Having a lot of physical force, energy, strength

compare

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US / kəm'peə(r) /

UK / kəmˈpɛr /

A1
  • verb
  • To consider how similar and different things are

study

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US / 'stʌdɪ /

UK / ˈstʌdi /

A1
  • noun
  • Room that a person studies or reads in
  • Piece of research
  • Topic or subject you research or learn about
  • verb
  • To focus on learning something usually at school

from

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US / frəm /

UK / frʌm, frɑm,frəm /

A1
  • preposition
  • Starting at a particular place, time or level

resource

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US / riˈsɔ:s /

UK / ˈriˌsɔrs, -ˌsors, -ˌzɔrs, -ˌzors, rɪˈsɔrs, -ˈsors, /

A2
  • noun
  • Something that can be used profitably; asset
  • An essential supply of something
  • Resourcefulness; ability to deal with problems
  • verb
  • To obtain (e.g. oil, gas) from its source

and

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US / ənd /

UK / ənd, ən,ænd /

A1
  • conjunction
  • Used to refer to two or more things
  • Plus; in addition; on top of that
  • Used to introduce an action that follows another

call

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US / kɔ:l /

UK / kɔl /

A1
  • noun
  • A order or request for action
  • The sound an animal makes, often when in danger
  • A correct prediction, e.g. a decision in a game
  • A short visit to a place or person
  • A decision by a referee or umpire in a game
  • verb
  • To make a request or order for action
  • (Animal) to make sounds to warn of danger
  • To announce the date of an election
  • To make a judgment about something
  • To give someone or something a name
  • To guess in advance the result or outcome
  • To visit a place or person for a short time
  • To phone someone
  • To speak, announce or shout in a loud voice

leave

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US / li:v /

UK / liv /

A1
  • noun
  • Permission to do something
  • Vacation time; time off work
  • verb
  • To go away from; depart
  • To gift property to someone after you die
  • To allow something to continue happening
  • To let something remain unused or available
  • To let something or someone remain somewhere

trait

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US / treɪt /

UK / tret /

C2
  • noun
  • A particular characteristic that can produce a particular type of behavior

where

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US / hwɛə /

UK / hwɛr, wɛr /

A1
  • conjunction
  • At or in the place which
  • In whatever place
  • pronoun
  • Word you use to ask the location of something

connection

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US / kəˈnekʃn /

UK / kəˈnɛkʃən /

A2
  • noun
  • Something that joins things together; being joined
  • Person you know who can help you in some way
  • Changing vehicles when traveling

cancer

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US / 'kænsə(r) /

UK / ˈkænsɚ /

B1
  • noun
  • Any growth caused by abnormal cell division

chemo

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US / ˈki:məʊ /

UK / ˈki:moʊ /

A1
  • noun
  • Chemotherapy.

professional

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US / prə'feʃənl /

UK / prəˈfɛʃənəl /

A2
  • adjecitve
  • Of jobs such as doctor, lawyer, accountant, etc.
  • Acting/done properly as a qualified person would
  • Getting paid for playing a sport/doing an activity
  • noun
  • Highly qualified person, e.g. lawyer or doctor
  • One who plays a sport or similar activity as a job

perhaps

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US / pəˈhæps /

UK / pɚˈhæps /

A1
  • adverb
  • Possibly, but not certainly; maybe

remission

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US / rɪˈmɪʃn /

UK / rɪˈmɪʃən /

C1
  • noun
  • (Of illness) period or state of improvement

help

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US / help /

UK / hɛlp /

A1
  • noun
  • Something given to enable a person to do something
  • Assistance given to someone in need
  • Someone who makes something easier or possible
  • verb
  • To act to enable a person to do something; assist
  • To make something better or less difficult

game

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US / ɡeɪm /

UK / ɡem /

A1
  • noun
  • Activity with rules that people play to have fun
  • Birds and animals people hunt to kill and eat
  • Match between two teams

think

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US / θɪŋk /

UK / θɪŋk /

A1
  • verb
  • To have an idea about something without certainty
  • To have an idea, opinion or belief about something

direct

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US / də'rekt /

UK / dɪˈrɛkt, daɪ- /

A2
  • adverb
  • Coming straight from something
  • verb
  • To tell someone in a very clear way to do something
  • To show the way by conducting or leading
  • To control the acting in a movie or play

kid

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US / kɪd /

UK / kɪd /

A2
  • adjecitve
  • Made from young goat skin
  • noun
  • Child or young person
  • Young goat
  • verb
  • To make fun of someone in a gentle way; to tease

most

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US / məʊst /

UK / most /

A1
  • adverb
  • Very; extremely
  • Greatest possible degree
  • pronoun
  • Nearly all of something

robot

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US / ˈrəʊbɒt /

UK / ˈroʊbɑ:t /

B1
  • noun
  • Machine able perform more tasks that people can

another

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US / əˈnʌðə(r) /

UK / əˈnʌðɚ /

A1
  • adjecitve
  • One more, but not this
  • determiner
  • One more added
  • pronoun
  • One more (thing)

battle

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US / 'bætl /

UK / ˈbætl /

A2
  • noun
  • Military fight between armies
  • Working hard to stop something; struggle
  • verb
  • To fight or struggle against someone or something
  • To work hard to stop something; struggle

guide

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US / ɡaɪd /

UK / ɡaɪd /

A2
  • noun
  • Book or a magazine containing information/advice
  • Person leading others visiting an unknown place
  • verb
  • To help or advise someone about something
  • To control missile to hit a target by radio signal
  • To lead people visiting a new or unknown place

region

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US / 'ri:dʒən /

UK / ˈridʒən /

A2
  • noun
  • Part of a country, of the world, area, etc.

beneficiary

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US / ˌbenɪ'fɪʃərɪ /

UK / ˌbɛnəˈfɪʃiˌɛri, -ˈfɪʃəri /

B2
  • noun
  • Person who benefits from something

blast

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US / blɑ:st /

UK / blæst /

B1
  • noun
  • Destructive wave of air from an explosion
  • Strong current of wind
  • verb
  • To attack someone with words
  • To destroy something with explosives
  • To make a loud noise on or with something

doctor

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US / ˈdɒktə(r) /

UK / ˈdɑːktɚ /

A1
  • noun
  • Person paid to help people become or stay healthy
  • Person awarded the highest university degree
  • verb
  • To treat someone's illness
  • To change something in order to trick someone

name

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US / neɪm /

UK / nem /

A1
  • noun
  • What something or someone is called
  • verb
  • To state what someone is called, e.g. John

rather

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US / 'rɑ:ðə(r) /

UK / ˈræðɚ, ˈrɑðɚ /

A1
  • adverb
  • Somewhat; fairly; not that much

typically

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US / ˈtɪpɪkli /

UK / ˈtɪpɪklɪ /

B1
  • adverb
  • In a normal or usual way

fear

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US / fɪə(r) /

UK / fɪr /

A1
  • noun
  • Unpleasant feeling caused by being aware of danger
  • verb
  • To be afraid of or nervous about something

largely

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US / ˈlɑ:dʒli /

UK / ˈlɑ:rdʒli /

A2
  • adverb
  • In large part; mainly or chiefly

painful

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US / ˈpeɪnfl /

UK / ˈpenfəl /

A2
  • adjecitve
  • Causing or feeling physical pain or hurt

they

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US / ðeɪ /

UK / ðe /

A1
  • pronoun
  • Two or more people, animals, or things

design

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US / dɪˈzaɪn /

UK / dɪˈzaɪn /

A1
  • noun
  • The way something is planned, to fulfill a purpose
  • verb
  • To plan in a particular way to fulfill a purpose
  • To think of a plan

their

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US / ðɛː /

UK / ðer /

A1
  • determiner
  • Belonging to them

evidence

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US / 'evɪdəns /

UK / ˈɛvɪdəns /

A1
  • noun
  • Factual proof that helps to establish the truth

ammo

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US / 'æməʊ /

UK / ˈæmo /

B2
  • noun
  • Shortened form of 'ammunition'

take

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US / teɪk /

UK / tek /

A1
  • noun
  • Filming of a single scene for TV or the movies
  • verb
  • To accept something that is offered
  • To use a method of traveling, e.g. a bus or train
  • To use a camera to make (a photo)
  • To pick up something and go away with it
  • To study a subject in school
  • To attempt to pass (an exam)
  • To require a certain amount of time, money, space

all

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US / ɔ:l /

UK / ɔl /

A1
  • adverb
  • Completely; totally
  • determiner
  • Being every one of something
  • pronoun
  • 100% of something; the complete amount

its

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US / ɪts /

UK / ɪts /

A1
  • adjecitve
  • Referring to or belonging to ‘it’
  • determiner
  • Of something; belonging or related to something
  • other
  • Possessive form of “it”

who

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US / hu: /

UK / hu /

A1
  • pronoun
  • Which person
  • Used to introduce information about people

pathway

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US / ˈpɑ:θweɪ /

UK / ˈpæθˌwe, ˈpɑθ- /

B1
  • noun
  • A path or way that you can walk

result

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US / rɪ'zʌlt /

UK / rɪˈzʌlt /

A2
  • noun
  • Something produced through tests or experiments
  • Final score of a competition, election or game
  • verb
  • To be the outcome of other causes and effects

show

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US / ʃəʊ /

UK / ʃo /

A1
  • noun
  • False display of love, emotion or action
  • An event for displaying or promoting goods
  • Play, opera or theater production
  • Presentation that is broadcast on TV or radio
  • verb
  • To be easily seen or displayed
  • To display your emotions or feelings
  • To let someone see something; display
  • To explain or teach how something is done
  • To lead someone somewhere; point them to something
  • To prove something to be true, correct
  • To reveal or allow something to be seen

triple

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US / ˈtrɪpl /

UK / ˈtrɪpəl /

B2
  • noun
  • Group or set of three

hospital

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US / ˈhɒspɪtl /

UK / ˈhɑ:spɪtl /

A1
  • noun
  • Building for sick people, with doctors and nurses

work

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US / wɜ:k /

UK / wɚk /

A1
  • adjecitve
  • Activity completed in order to make money
  • noun
  • The product of some artistic or literary endeavor
  • Everything created by an author, artist, musician
  • Activity you do in order to make money
  • Place of employment
  • Final product or result of a some labor or effort
  • verb
  • To bring into a specific state of success
  • To be functioning properly, e.g. a car
  • To do your job in your company or workplace
  • To make an effort to do something
  • To operate a machine or device

consistently

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US / kən'sɪstəntlɪ /

UK / kənˈsɪstəntlɪ /

B1
  • adverb
  • In a manner that is the same almost every time

effectively

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US / ɪˈfektɪvli /

UK / ɪˈfɛktɪvli /

B1
  • adverb
  • In a way that produces the desired result

look

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US / lʊk /

UK / lʊk /

A1
  • noun
  • Person's beauty or physical attractiveness
  • Particular style of dress, clothes, or appearance
  • The way someone, something appears to be
  • Act of searching for or examining something
  • verb
  • To appear to be; seem

miss

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US / mɪs /

UK / mɪs /

A1
  • noun
  • Action of not hitting something or someone
  • Form of address to unmarried girl or woman
  • verb
  • To be absent
  • To fail to hit something e.g. a ball
  • To do without something
  • To fail to see or sense something
  • To fail to understand someone's message
  • To be too late to ride on something e.g. train
  • To feel you want to see someone who is not there

regular

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US / ˈregjələ(r) /

UK / ˈrɛɡjəlɚ /

A2
  • adjecitve
  • Having an equal amount of space or time in between
  • Occurring or being done frequently
  • Being normal, usual, or average
  • noun
  • Customers who frequently visit a place
  • Soldier who has a permanent job in the army

tap

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US / tæp /

UK / tæp /

A2
  • noun
  • Faucet; the place you can get water from a pipe
  • Light hit, generally one that makes a sound
  • verb
  • To access a liquid (e.g. in a tree) through a hole
  • To move feet/fingers to make light regular sounds
  • To spy one someone electronically
  • To hit something or someone lightly
  • To remove from an object e.g. oil from the ground

shift

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US / ʃɪft /

UK / ʃɪft /

A2
  • adjecitve
  • (Of work) starting at a certain time, as at night
  • noun
  • A change in a persons plans, opinions or beliefs
  • Period of work starting at a certain time
  • verb
  • To change in position or direction
  • To move something from one place to another

associate

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US / ə'səʊʃɪeɪt /

UK / əˈsoʊʃiˌeɪt /

B1
  • adjecitve
  • Part of a job title indicating a junior position
  • noun
  • Partner in professional work, e.g. in law
  • verb
  • To spend time with other people; mix with
  • To form a connection in your mind between things

develop

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US / dɪ'veləp /

UK / dɪˈvɛləp /

A1
  • verb
  • To explain something in steps and in detail
  • To create or think of something
  • To grow bigger, more complex, or more advanced
  • To make a photograph from film

foster

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US / 'fɒstə(r) /

UK / 'fɔ:stər /

B1
  • other
  • To raise a child who is not yours, for payment
  • verb
  • To raise a child who is not yours, for payment

integrate

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US / ˈɪntɪgreɪt /

UK / ˈɪntɪˌɡret /

A2
  • verb
  • To combine together; make into one thing

point

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US / pɔɪnt /

UK / pɔɪnt /

A1
  • noun
  • An item to be discussed
  • Small spot or dot
  • Fact or detail
  • Feature of something
  • The size of the text on a page or screen
  • A certain time or stage in a process
  • Certain position in time or space
  • Idea or fact you try to convince people about
  • Measurement of scores in a game, sport
  • Sharp end of something, e.g. a pen or pin
  • verb
  • To face a certain direction, e.g. north
  • To indicate something with your finger to others

skill

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US / skɪl /

UK / skɪl /

A2
  • noun
  • Ability to do something well

itself

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US / ɪtˈself /

UK / ɪtˈsɛlf /

A1
  • pronoun
  • Referring to it

reward

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US / rɪ'wɔ:d /

UK / rɪˈwɔrd /

A2
  • noun
  • Money given for information about criminals
  • verb
  • To give something because of someone's good work
  • To give someone money for helping the police
  • To give someone satisfaction for what they did

shoe

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US / ʃu: /

UK / ʃu /

A2
  • noun
  • Outer covering for the foot, often made of leather
  • Piece of metal nailed under a horse's foot
  • verb
  • To put a metal ring on a horse's foot

innate

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US / ɪˈneɪt /

UK / ɪˈneɪt /

B2
  • adjecitve
  • Being part of something's nature
  • Present (in a person) from birth

motivation

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US / ˌməʊtɪ'veɪʃn /

UK / ˌmotəˈveʃən /

B1
  • noun
  • Reason behind why someone did something

capture

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US / 'kæptʃə(r) /

UK / ˈkæptʃɚ /

B1
  • verb
  • To attract and hold e.g. interest, attention
  • To record, tape, or film something
  • To catch and prevent from being free
  • To take control of a place or object by force

feel

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US / fi:l /

UK / fil /

A1
  • verb
  • To be aware of or experience an emotion, sensation
  • To sense through direct contact; touch

importantly

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US / ɪmˈpɔːtntli /

UK / ɪmˈpɔːrtntli /

A2
  • adverb
  • In an important way;

listen

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US / ˈlɪsn /

UK / ˈlɪsən /

A1
  • verb
  • To carefully consider what someone is saying

reality

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US / rɪ'ælətɪ /

UK / riˈælɪti /

A2
  • noun
  • What is true, as opposed to what is imagined

survival

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US / səˈvaɪvl /

UK / sɚˈvaɪvəl /

A2
  • noun
  • Act of continuing to exist when facing difficulty

someone

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US / ˈsʌmwʌn /

UK / ˈsʌmˌwʌn, -wən /

A1
  • pronoun
  • Person who is not known or named

new

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US / nju: /

UK / nu, nju /

A1
  • adjecitve
  • Not old, recently born, built or made
  • Being or doing something for the first time
  • Not felt, seen or known previously
  • Having been recently bought or obtained

performance

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US / pə'fɔ:məns /

UK / pɚˈfɔrməns /

A2
  • noun
  • Act of doing something
  • Activity done to entertain an audience

bond

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US / bɒnd /

UK / bɑnd /

A2
  • noun
  • Rope, chain or other thing used to tie someone up
  • Closeness that is shared between people or groups
  • Loan that a government must buy back by a set date
  • Written agreement to pay back borrowed money
  • Joint or connection, often using glue
  • verb
  • To develop a close relationship with
  • To become joined or connected, e.g. using glue

stick

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US / stɪk /

UK / stɪk /

A2
  • noun
  • Long thin piece of wood from a tree
  • verb
  • To push a sharp or pointed object into something
  • To join together using glue or paste
  • To remain in one place or position for a long time

speak

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US / spi:k /

UK / spik /

A1
  • verb
  • To be able to use a certain language
  • To use words to tell information, express thoughts

use

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US / ju:s /

UK / ju:s /

A1
  • noun
  • Ability to employ something
  • Need to enable it to work
  • Permission to do something with something
  • Act of spending money
  • Operation of a machine for its function
  • verb
  • To have; to eat, drink, consume etc.
  • To need to operate or work
  • To operate a machine, e.g. a computer
  • To treat a person badly
  • To do something with, for a task or purpose

walk

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US / wɔ:k /

UK / wɔk /

A1
  • noun
  • Journey on foot done for pleasure or exercise
  • verb
  • To move with your legs at a slowish pace

adherence

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US / ədˈhɪərəns /

UK / ædˈhɪrəns, -ˈhɛr- /

B2
  • noun
  • Faithful support a cause, religion, etc.

empathetic

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US / empə'θetɪk /

UK / empə'θetɪk /

B2
  • adjecitve
  • Exhibiting deep emotional understanding

activation

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US / ˌæktɪ'veɪʃn /

UK / ˌæktɪ'veɪʃn /

B1
  • noun
  • Act of making something (e.g. a bomb) active

his

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US / hɪz /

UK / hɪz /

A1
  • pronoun
  • Something belonging to a male person

motivational

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US / ˌməʊtɪ'veɪʃənl /

UK / ˌmoʊtɪ'veɪʃənl /

B1
  • adjecitve
  • Concerning motivation

process

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US / prə'ses /

UK / ˈprɑsˌɛs, ˈproˌsɛs /

A2
  • noun
  • Dealing with official forms in the way required
  • Set of changes that occur slowly and naturally
  • verb
  • To organize and use data in a computer
  • To deal with official forms in the way required
  • To prepare by treating something in a certain way
  • To adopt a set of actions that produce a result
  • To convert by putting something through a machine

with

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US / wɪð /

UK / wɪð, wɪθ /

A1
  • preposition
  • As an employee of a certain company
  • Against something or someone
  • By using something as a means
  • Due to; because of
  • Including
  • Possessing as a feature
  • Related to
  • (Of the manner/attitude by which you do something)
  • Used to express that people or things are together

choice

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US / tʃɔɪs /

UK / tʃɔɪs /

A1
  • adjecitve
  • Of good quality or taste; desirable
  • noun
  • Decision between two or more possibilities

low

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US / ləʊ /

UK / lo /

A1
  • adjecitve
  • Having a small quantity, supply, or amount
  • Being unhappy or unpleasant in attitude
  • Not high; being near the ground, or bottom
  • (Of a voice, sound) being soft; quiet
  • noun
  • Situation of not having a lot of something

serve

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US / sɜ:v /

UK / sɚv /

A2
  • verb
  • To act in a particular position or office
  • To hit the first ball to an opponent in tennis etc.
  • To be used for a particular purpose
  • To give someone food or drinks
  • To give a person or group a service that is needed
  • To spend a particular amount of time in prison
  • To help customers find products and making sales
  • To give an official paper to appear in court

see

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US / si: /

UK / si /

A1
  • verb
  • To go on a date with someone
  • To predict whether something is, or will be true
  • To understand what someone says
  • To use your eyes to look at something
  • To visit a place often for sightseeing or pleasure
  • To visit or meet with someone
  • To find out by waiting or looking
  • To watch (a game, movie or TV show)

antibiotic

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US / ˌæntibaɪˈɒtɪk /

UK / ˌæntibaɪˈɑ:tɪk /

B1
  • adjecitve
  • (Drug) used to fight certain kinds of diseases
  • noun
  • Medicine that kills bacteria to fight infections

focus

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US / 'fəʊkəs /

UK / ˈfokəs /

A2
  • noun
  • Main purpose or center of interest or activity
  • verb
  • To see clearly by adjusting your eyes or a camera
  • To keep your attention, concentration on one thing

awful

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US / ˈɔ:fl /

UK / ˈɔfəl /

A2
  • adjecitve
  • Very bad; horrible; terrible

challenge

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US / 'tʃælɪndʒ /

UK / ˈtʃæləndʒ /

A2
  • noun
  • An activity you wish to try that may be hard to do
  • Act of formally inviting someone to compete
  • A question to determine correctness of something
  • verb
  • To formally invite someone to compete at something
  • To question the correctness of something

increase

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US / ɪn'kri:s /

UK / ɪnˈkris /

A1
  • noun
  • Fact of increasing; amount something grows by
  • verb
  • To make or become larger in size or amount

activate

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US / ˈæktɪveɪt /

UK / ˈæktəˌvet /

B1
  • verb
  • To cause to happen; cause a chemical reaction
  • To make something start working

boost

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US / bu:st /

UK / bust /

B1
  • noun
  • An increase in something
  • verb
  • To increase something; to make something better
  • To push someone or something up from beneath them

chemotherapy

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US / ˌki:məʊˈθerəpi /

UK / ˌki:moʊˈθerəpi /

B2
  • noun
  • Treatment of diseases using chemicals

know

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US / nəʊ /

UK / noʊ /

A1
  • verb
  • To be familiar with a person or place, thing
  • To feel sure or be convinced about something
  • To discover or be aware of something
  • To be able to distinguish
  • To have knowledge of things

often

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US / ˈɔfən /

UK / ˈɔfən,ˈɑfən,ˈɔftən,ˈɑf- /

A1
  • adverb
  • Many times; frequently; on many occasions

untapped

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US / ˌʌnˈtæpt /

UK / ʌnˈtæpt /

B1
  • adjecitve
  • Not drawn upon or used

almost

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US / 'ɔ:lməʊst /

UK / ˈɔlˌmost, ɔlˈmost /

A1
  • adverb
  • Only a little less than, nearly, not quite

before

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US / bɪˈfɔ:(r) /

UK / bɪˈfɔr,-ˈfor /

A1
  • adverb
  • At a time earlier than the present; previously
  • conjunction
  • In advance of something happening
  • preposition
  • In front of someone or something

have

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US / həv /

UK / hæv /

A1
  • verb
  • To drink, smoke, eat or use something
  • To experience the effects of something
  • To organize an event, or join in an activity
  • To own, possess, or hold something
  • To cause to happen or produce a particular effect

part

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US / pɑ:t /

UK / pɑ:rt /

A1
  • adjecitve
  • To some degree; half; not fully
  • noun
  • Division of a book
  • Ratio of something, e.g. 3 of gin, 1 of tonic
  • A line in a person's hair, made with a comb
  • Character an actor plays on stage, movie, or TV
  • Some, but not all of a specific thing
  • Role in causing something to happen
  • verb
  • To make a line in a person's hair, by using a comb
  • To move two things apart creating a space
  • To leave someone, or to break off a relationship

away

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US / ə'weɪ /

UK / əˈwe /

A1
  • adjecitve
  • Not present
  • adverb
  • Disappear completely
  • Doing something with a lot of energy
  • Not here; far from here; in a different direction
  • To a different area, location

blood

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US / blʌd /

UK / blʌd /

A2
  • adjecitve
  • Related by birth; family
  • noun
  • Red liquid in the bodies of people and animals
  • verb
  • To be initiated into something, e.g. a secret club

group

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US / ɡru:p /

UK / ɡrup /

A1
  • noun
  • Two or more musicians who play music together
  • Number of people or things gathered together
  • verb
  • To combine or collect objects or people together

young

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US / jʌŋ /

UK / jʌŋ /

A1
  • adjecitve
  • At an early stage of existence; not mature
  • Being recently created or started
  • noun
  • Babies in a group or family of animals

world

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US / wɜ:ld /

UK / wɜrld /

A1
  • noun
  • All the humans, events, activities on the earth
  • Political division due to some kind of similarity

for

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US / fə(r) /

UK / fɔr,fə /

A1
  • preposition
  • Used to show the purpose, or need of something

grant

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US / ɡrɑ:nt /

UK / ɡrænt /

A2
  • noun
  • Money given for education or research
  • Person's name
  • verb
  • To admit an opinion is true but not fully agreeing
  • To give or let someone do what they want

player

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US / ˈpleɪə(r) /

UK / ˈpleɚ /

A1
  • noun
  • Machine that plays recorded material
  • Person who plays a musical instrument
  • Person who plays games on devices
  • Person who plays sports

through

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US / θru: /

UK / θru /

A2
  • adjecitve
  • having finished using or doing something
  • adverb
  • From the beginning of something until the end
  • preposition
  • Over, in, across an entire thing or place
  • Allowing you to pass between, or to
  • By a particular way or process; by the use of

spend

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US / spend /

UK / spɛnd /

A2
  • verb
  • To use money to pay for something
  • To use time in order to do something
  • To use up something completely

time

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US / taɪm /

UK / taɪm /

A1
  • noun
  • Speed at which music is played; tempo
  • Point as shown on a clock, e.g. 3 p.m
  • Number of hours, minutes needed to do something
  • Occasion when something happens
  • Period or occasion that something occurred
  • Period in history or the past
  • Something measured in minutes, hours, days, etc.
  • How long an event takes; duration
  • verb
  • To check speed at which music is performed
  • To choose a specific moment to do something
  • To measure how long an event takes, e.g. a race
  • To schedule something to occur at a specific moment

attitude

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US / ˈætitju:d /

UK / ˈætɪˌtud, -ˌtjud /

A2
  • noun
  • Way you act, think and feel about something

mesolimbic

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US / mi:sə'lɪbɪk /

UK / mi:sə'lɪbɪk /

A1
  • adjective
  • Designating a neuronal pathway that originates in the mesencephalon and projects to the limbic syste

few

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US / fju: /

UK / fju /

A1
  • pronoun
  • Not many, a small number

much

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US / mʌtʃ /

UK / mʌtʃ /

A1
  • adjecitve
  • Very; to a high level or degree
  • adverb
  • A lot; large amount; a high degree of
  • Nearly; basically
  • On many occasions; often
  • noun
  • A large amount; a great quantity

news

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US / nju:z /

UK / nu:z /

A1
  • noun
  • Broadcast on radio or TV about recent events
  • Information about recent events

simulation

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US / ˌsɪmjuˈleɪʃn /

UK / ˌsɪmjəˈleʃən /

B1
  • noun
  • A copying method to study the real world

control

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US / kən'trəʊl /

UK / kənˈtrol /

A1
  • noun
  • A device designed to operate a machine
  • Participant in experiment that is left untouched
  • Act to dominate or command; make manageable
  • A law limiting the growth or spread of something
  • A place which overseas or manages e.g. a factory
  • verb
  • To direct or influence the behavior of something

those

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US / ðəʊz /

UK / ðoz /

A1
  • determiner
  • The people or things we are talking about
  • pronoun
  • The objects far from the speaker

fully

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US / 'fʊlɪ /

UK / ˈfʊli /

A1
  • adverb
  • Completely or entirely

home

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US / həʊm /

UK / hom /

A1
  • adjecitve
  • A sports team's own field or place of play
  • adverb
  • Into the correct or intended position
  • noun
  • House, apartment or building to be rented or sold
  • Institution for sick or elderly people
  • Place where a person or a family lives
  • Country where a person lives or was born
  • Region that is native to peoples, plant or animals
  • verb
  • To move towards a particular target location

just

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US / dʒʌst /

UK / dʒʌst /

A1
  • adjecitve
  • Proper or appropriate; as is deserved
  • Doing or being what is right or fair
  • Legally correct; having enough evidence
  • adverb
  • Almost; nearly
  • Exactly at the time of
  • Exactly (the same as, like)

technology

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US / tek'nɒlədʒɪ /

UK / tɛkˈnɑlədʒi /

A2
  • noun
  • Use or knowledge of science in industry etc.

ask

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US / ɑ:sk /

UK / æsk /

A1
  • verb
  • To say to someone that you want something

cultivate

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US / 'kʌltɪveɪt /

UK / ˈkʌltəˌvet /

B1
  • verb
  • To grow plants, crops etc.
  • To cause to grow by education; to enlighten

start

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US / stɑ:t /

UK / stɑrt /

A1
  • noun
  • First time or place that a thing exists; beginning
  • First opportunity to achieve something, e.g. a job
  • Sudden action or movement because you are scared
  • other
  • Beginning of something in place or time
  • verb
  • To do, be or happen for the first time; begin
  • To turn something on

well

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US / wel /

UK / wɛl /

A1
  • adjecitve
  • Being in a fortunate, good condition or state
  • Healthy and in good condition
  • adverb
  • In an acceptable, proper, or successful manner
  • In a complete, total, or full manner
  • A great and considerable degree
  • In a successful way, in a good or satisfactory way
  • exclamation
  • Used to begin or continue a particular statement
  • Used to show you want to start saying something
  • Used to express that you are waiting for a reply
  • You say this to change the topic of a conversation
  • Used to indicate you are making a final remark
  • noun
  • Long deep hole in the ground to get water
  • verb
  • To cause your eyes to fill with tears

amount

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US / ə'maʊnt /

UK / əˈmaʊnt /

A1
  • noun
  • Quantity of something
  • verb
  • To add up to a certain figure

personal

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US / ˈpɜ:sənl /

UK / ˈpɚsənəl /

A2
  • adjecitve
  • Done by or to a particular person; individual
  • Concerning a person's private life or feelings

success

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US / sək'ses /

UK / səkˈsɛs /

A2
  • noun
  • Achievement of a desired purpose or goal
  • A successful person; one who achieved their aims
  • Introduction to Video Content
  • The Power of Empathy: How Understanding Others Can Improve Health and Well-beingEmpathy, the ability to understand and share the thoughts and feelings of others, is a fundamental aspect of human connection. It is what bonds us to our families, friends, and colleagues, and it greatly influences how we treat one another. While we instinctively recognize the importance of empathy in our personal relationships, we often overlook its significance in other areas of life, such as designing great products and improving employee performance.Hopelab, a non-profit organization dedicated to using technology to enhance health and well-being, exemplifies how empathy can be harnessed to create impactful solutions. One of their initial endeavors was the development of a video game aimed at helping children battling cancer. The researchers at Hopelab began by listening to the stories of these young patients and discovered a common fear - the fear of cancer treatment itself. The children not only dreaded the physical pain associated with chemotherapy, but also the disruption it caused to their daily lives, as they had to leave the comfort of home and spend time in the hospital.To address this challenge, Hopelab sought to shift the children's perspective on chemotherapy. They wanted them to view it as a powerful tool in their fight against cancer, rather than just another burdensome aspect of their illness. Thus, they designed a video game called Remission, where players guide a robot character named Roxy through the body, as she destroys cancer cells. In the game, Roxy must find a chemotherapy tap to recharge her attacking abilities, ensuring her effectiveness in battling the cancer.The impact of the game was remarkable. In a study comparing the children who played Remission to those who played a control game, it was found that the Remission players were more consistent in taking their antibiotics and had higher levels of chemotherapy in their blood. This suggests that the game not only improved adherence to treatment but also enhanced its effectiveness. Additionally, when participants were actively engaged in playing Remission, there was activation in the mesolimbic region of the brain - the reward pathway associated with motivation. This indicates that the game provided a sense of reward and motivation, further reinforcing the positive impact on the players' attitudes towards chemotherapy and their overall well-being.The success of Hopelab's approach serves as a powerful testament to the potential of empathy in product design and employee performance improvement. By truly understanding the needs and fears of their target audience - in this case, young cancer patients - the researchers were able to develop a solution that not only addressed their concerns but also transformed a daunting experience into one that empowered and motivated them. This showcases the importance of empathetic design, where the end-user's emotions and aspirations are central to the development process.In conclusion, empathy is not just a trait for building strong relationships; it is a valuable resource for innovation and problem-solving. The story of Hopelab and their game Remission demonstrates the profound impact that empathy can have on enhancing health outcomes and overall well-being. By recognizing the power of empathy and incorporating it into our efforts to create meaningful solutions, we have the potential to shape a better world for those in need.
  • Subtitles section
  • Empathy, understanding how others think and feel, is what connects us.
  • Empathy bonds us to our families, friends, and colleagues, and it influences how we treat one another.
  • Instinctively, we know this, but we don't fully appreciate the importance of empathy in designing great products and improving employee performance.
  • We also tend to miss just how easily we can cultivate it.
  • Hopelab is a non-profit focused on harnessing technology to improve health and well-being.
  • Their first product was a video game for kids battling cancer.
  • Hopelab researchers started by listening to the kids' stories, and they learned that young patients fear cancer treatment almost as much as cancer itself.
  • They have to leave home for the hospital and take chemotherapy, a process that's often painful in its own right.
  • Yet sticking to regular treatment is critical to their survival.
  • Hopelab's challenge emerged to shift the kids' attitudes so they viewed chemotherapy not as another awful part of having cancer, but rather a weapon for them to use.
  • Hopelab designed the game, called Remission, so that you guide a robot named Roxy through the body as she blasts away cancer cells.
  • When Roxy runs low on ammo, you have her find a chemo tap to power up so she can more effectively fight the cancer.
  • And the video game worked.
  • In one study, the kids who played Remission, versus a control game, took their antibiotics more consistently, and doctors found higher levels of chemotherapy in their blood.
  • What's more, the results of another study showed that when players were actively playing Remission, the mesolimbic region of the brain, the reward pathway associated with motivation, was activated.
  • This activation was associated with a shift in attitudes toward chemotherapy that helped boost players' adherence to treatment.
  • Through empathic insight, seeing the world from the point of view of a young cancer fighter, Hopelab created the game to help these kids more effectively fight their disease.
  • Now let's look at employee performance.
  • University fundraisers captured the imagination of psychologist Adam Grant and his colleagues, who were intrigued by the motivational factors that drove the fundraisers' success when they called alumni to ask for donations.
  • Now typically, the fundraisers don't know the scholarship recipients.
  • The direct beneficiaries of the donations.
  • So in one study, the researchers asked some of the fundraisers to spend five minutes speaking with a scholarship student, enabling them to establish a personal connection to the student before making their calls.
  • The result?
  • The fundraisers who established a personal connection spent twice as long on the calls and nearly tripled donations compared to a control group.
  • Fostering empathy makes work personal.
  • The good news for business leaders is that empathy is a skill that can be learned.
  • Psychologist Karina Schumann and her colleagues ran one study where they told half of their participants that empathy is an innate trait.
  • The other half were told it's a skill that can be developed.
  • Those in the second group were more empathetic, spent more time listening to others, and demonstrated an increased willingness to help others.
  • What's more, new technology is making it even easier to teach empathy.
  • Jeremy Bailenson and his colleagues at Stanford use virtual reality simulations to give people the experience of walking around in someone else's shoes.
  • The results of their studies show that taking on the perspective of another, even for a few minutes, creates more empathy.
  • We've known for a long time that empathy strengthens our bonds and impacts how we treat one another, but now an increasing amount of evidence suggests that fostering empathy can also help us design better products and improve employee performance.
  • This deep and powerful resource has largely gone untapped in arenas where it can serve us so well.
  • But perhaps most importantly, this work shows that empathy can be learned, and that integrating it into our professional life is a choice we can all make.